Every piece you need, for everywhere you go! If you thought VERO MODA didn’t have you covered with all the essential pieces for your summer - then think again. Tick off your summer checklist with us, as an exciting new season welcomes effortless styling. Welcome to Summer Stories.
Just in time for all summer’s events and celebrations, VERO MODA unveils the ultimate summer wardrobe. Welcome to an edit that evokes the recognisable sweet feeling of freedom and serenity that only summer brings out. From festivals and holiday packing to lazy days at the beach, garden parties and beyond. Summer is on the horizon, and the perfect collection of must-haves awaits, getting everyone in the right warm-weather mood.
“The campaign celebrates the wonder of summer and takes inspiration from things we love to do the most during the warm season. Like attending festivals, gathering with friends and family and travelling. When summer strikes, we get ready to explore new horizons, the sea and the sky. An energetic colour palette including warm tones mixed with cold nuances, expresses everything of the above. Nanna Toldbod Isaksen, Brand Identity Responsible, says.
Cut-out silhouettes and crochet, flower prints, and fringe details invade the collection, which is brought to life by a palette of delicate nuances and vibrant tones. Everything from powerful pinks and morning-sky blues - to soft beige, white and orange. It doesn’t matter if your calendar is filled with events, holidays or days at the beach. Discover a collection that takes you here, there and everywhere. The endless summer is here.
YOUR SUMMER CHECKLIST
With mood-boosting pieces that really portray summer styling and catch a true young feel, VERO MODA demonstrates yet again their ability to renew and be on top of trends while remaining true to the brand’s DNA. The collection takes three distinct style directions. City-smart, occasional-casual and festival-ready: The occasional wear is effortless but luxurious, combining flowy satin sets and airy dresses with modern tailoring.
The city look has a revitalising feminine vibe and takes its inspiration from the free-spirited city-girl with her own preferences and identity. Last but not least, the collection presents festival-wear. A perfect line-up of elevated looks that represent the ease of the season, while radiating energy and chicness.
The collection will be available online from May 9th and in stores worldwide from May 25th, 2023.
For media enquiries, please contact: Ida Maria Jessen, PR & Influencer Responsible, email@example.com