An invitation to dress up

It all begins with an envelope - understated yet full of promise. Inside, a personal call to gather, to dress with intention, and to step into an evening that’s yours to define. Our new campaign celebrates the beauty of preparation, from the quiet moment you open the invite to the first glance in the mirror before you leave.

The collection offers everything you need to elevate your look: shimmering sequins for subtle light play, soft knitwear reimagined for evening, perfectly tailored denim, and fluid dresses that move with quiet confidence. Designed for all expressions of femininity, these pieces invite you to curate your own version of dressing up whether that’s refined simplicity or statement glamour.

VERO MODA invites you to the party

"This campaign is about the excitement in every stage - the invitation, the preparation, and the moment you arrive," says Nanna Isaksen, Brand Identity Responsible at VERO MODA. "We wanted to capture that shift in mood, when what you wear becomes part of the atmosphere — sophisticated, considered, and entirely personal."

Shot with printed invitations in hand, the imagery sets the scene - anticipation in the air, urban lights waiting outside, and the first notes of music just beginning to play. Each look is designed to move with you and hold the moment, from your first toast to the last laugh of the night. The styling reflects individuality rather than a single trend, offering a wardrobe that adapts to the tone of the evening, whether it’s an intimate gathering or a grand celebration.

The collection launches online and in selected stores on October 21st. Visit veromoda.com to explore the full campaign, and consider this your official invite.

For media enquiries, please contact: Ida Marie Jessen, PR & Influencer Manager, VERO MODA, ida.jessen@bestseller.com.