THE BEST MOMENTS ARE THOSE SHARED
The best moments in life are with loved ones, right? Step into an energetic and vibrant season with VERO MODA, where a magical world of patterns, textures and colours serves as a charming backdrop to one of the most wonderful times of the year - for adults and children. Whether it is the happiness of gathering with family or connecting with friends, Christmas and the holiday season have a way of capturing the essence of joy.
TOGETHER IS ALWAYS BETTER
Together is always better. This year’s VERO MODA holiday campaign celebrates the spirit of togetherness. With the title ‘Moments Together’, VERO MODA present a joyous season campaign that highlights all the things that bring us together in many different ways. The campaign builds on the anticipation of the holiday season, which can take many forms.
“While everybody celebrates the holidays differently, the essence of togetherness is universal — and this year’s campaign aims to spotlight how togetherness can help us find inspiration in each other. Whatever the context – coming together is a symbol of inclusivity and belonging. This campaign is a loud tribute to this.” Brand Identity Responsible, Astrid Stubkier, emphasizes.
Festive, joyful and imaginative decorations in all kinds of shapes and sizes – and the magical Christmas tree. The visual expression creates a fun atmosphere that makes us want to get up and get dressed - just to join that cosy, festive vibe. A perfect nod towards the season of shared moments.
JOIN THE PARTY
Welcome to winter season pieces presented with party-ready looks. VERO MODA seeks to embody the whole spirit of holiday celebration, uniting elements that are characteristic for the period, with fashion. And with a collection injected with glitter and glam, that special holiday charm is sure to get weaved into everyone’s wardrobe. “Something sexy and fun, something classic and something elegant. We’ve weaved all the ingredients from the collection, into the campaign. With a crisp touch of freshness, Moments Together radiates spontaneity and that special holiday charm. I’m sure, that we’ve created a campaign that speaks to everyone’s inner holiday spirit. I, personally, can’t wait to see it unfold!” Astrid ends.
Highlights from the collection include a mix & match of casual and eveningwear. The collection also brings cool style options that characterise the season such as: The white statement knit. The elegant little black dress (with exaggerated sleeves for a glam look). The pretty glitter dress for the big party. The cosy sweat-set for a relaxed gift-wrapping evening. Fun, colourful Christmas jumpers. And the list goes on. It is a joyful new season at VERO MODA – and a fun, cosy, glamorous one.
Moments Together launches at veromoda.com on the 24th of October. For media enquiries, please contact: Ida Maria Jessen - PR & Influencer responsible, at VERO MODA - ida.jessen@bestseller.com.